While I was in Paris I had the opportunity to see the Chloe Attitudes exhibition at the Palais de Tokyo and it was in short... Amazing! I've long been a fan of Chloe and the chance to see 70 pieces from the archive designed by names such as Karl Lagerfeld, Stella McCartney, Phoebe Philo and Maxime de la Falaise at such close proximity was a rare opportunity. Chloe has boasted clientele such as Jackie Kennedy, Brigitte Bardot, Maria Callas and Grace Kelly, all regularly named today as style icons and fashion inspiration by so many of the world's fashion lovers. Founder Gaby Aghion saw a gap in the market in the early 50's when French fashion houses were limited to haute couture. The first informal Chloe fashion show was held at the famed Cafe de Flore on the Left Bank and Aghion is credited for coining the phrase "pret-a-porter" or ready-to-wear. Quite frankly, we all owe her so much - if she hadn't come along and changed the game, what would the fashion world be like now?
The Chloe repertoire is the stuff of wild whimsical dreams with many pieces inspired by everyday objects such as fruit, animals, dominos, musical instruments, lightbulbs and showers. The French fashion house has always had a knack for making the most ordinary idea glamorous and coveted, turning out pieces for the girl who can confidently and literally wear her sense of humor on her sleeve, telling the world that she's chic, powerful and in control, but never takes herself too seriously. From simple, pleated chiffon silhouettes reminiscent of the 1920's to pineapple swimsuits and everything in between, Chloe throughout the years has covered all the bases for the past 60 years building a legacy of creative, innovative and beautifully wearable fashion. Here's hoping the tradition continues.
Chloe Attitudes is currently open to the public at the Palais de Tokyo until November 18, 2012. The exhibition was commissioned by President of the museum, Jean de Loisy to inaugurate a cycle of exhibitions appropriately named "Fashion Program" which will highlight influential figures in fashion history. If you have the opportunity to go, it's not to be missed!